Home Services
Services PDF Print E-mail

   Independent Sociology and Information Service "OPINIA" offers its customers a wide range of sociological services for the study of social life and of the market at national, regional and local levels.

Social surveys:

I. Social-political Surveys: monitoring of the social-political situation in the country, confidence in governmental agencies and politicians, democratization of society, electoral behaviour, international relations etc.

II. Social-economic Surveys: assessment of the social-economic situation, poverty and social inclusion, quality of life, health, education, lifestyles, human development, social communication, community diagnosis, ecology, social values, interethnic relations, social policy, civil society, migration, corruption, etc..

Marketing research: Studies on market segmentation, study of consumers and consumer behaviours, image studies (attachment to a brand, discriminatory conduct in relation to a brand, notoriety, prestige, credibility), testing of products and services, pricing studies, auditing studies of the retail trade, etc.

Media studies: mass media market studies, TV and radio audition studies, measurement of the demand for printed press, studies in the field of advertising.

On-line surveys: study of the Internet users' opinion on various issues of the society.

Assessment and impact studies: analysis of social effects of implementation of reforms and development programmes, social campaigns, economic and social assessment of communities, assessment of information sources etc.

"OPINIA" Service guarantees:

1. Implementation of sociological surveys in line with the latest research methods and techniques and in compliance with international scientific standards and requirements;

2. Confidentiality of information collected;

3. Observing the full cycle of the study – starting from the preparation of the research programme and finishing with the submission of the analytical and scientific report.

Due to its cooperation with sociological institutions in the CIS, ISIS "Opinia" is able to carry out sociological studies in some other countries.

For each customer, we develop a separate action plan that meets the customer’s peculiarities and needs. The service is available to implement sociological surveys with any degree of difficulty, upon Customer’s request.

ISIS "Opinia" is open to a fruitful and mutually beneficial cooperation with any institution interested in the most extensive and deepest scientific knowledge of the reality of life, social processes and changes that occur in various areas of social life in the Republic of Moldova.